Designing a new showroom for Hoka One One at SOC
In addition to our collaboration with UGG, which we are executing on behalf of Deckers, we have also recently taken over the implementation of the new showroom near Dusseldorf for their subsidiary, Hoka One One.
Our services
- Creative consulting and management
- Conceptual design adaption and implementation
- Planning and project management
- Realization (GC)
Surrounded by well-known companies in the SOC – Schuh Order Center Ratingen-Breitscheid, an 85sqm exhibition area with an additional 35sqm meeting point was created in line with the CI.
Hoka One One’s design philosophy, inspired not only by running but also by surfing, skiing and cycling, runs throughout the showroom. This was kept simple and relaxed by colourful graphics and accents in the colours of the brand.
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