Multifunctional POS elements for the product presentation of SPYDER
As visual merchandising professionals, we understand how important it is for a company to find a trustworthy design agency that can produce high-quality and versatile branding tools - we are happy to rise to the challenge, taking into account the fact that different clients have different requirements and tailoring our services accordingly to the needs of our clients and the market.
The cooperation with SPYDER Europe AG was about supporting the company as a reliable visual merchandising manufacturer and realizing existing point of sale ideas. Our customer could be assured that the design he had specified was adapted as best as possible and so he commissioned us with the entire production of the desired tools. All in all, a very congenial atmosphere was created, which incidentally makes a positive contribution to noticeably increasing the satisfaction of the employees at their workplace. In a first construction phase the concept for the reception area and the office lounge was realized.
Our task was to promptly produce various POS elements, such as gondolas - one of the most useful accessories for the presentation of goods. Other tools such as slatwall signs, faceout caps for slatwalls, table toppers and ceiling signs were also produced by us. All merchandising accessories were designed to integrate well and easily into any sports store. Creative and strategic placement of visual merchandising is possible in all stores thanks to the wide range of sizes. The choice of materials also guarantees high durability. Further, adaptability is an important factor in any store design; for this reason, all white tools allow easy replacement of the displayed images - new promotion - new photos - quickly and interchangeable at any time.
We were responsible for the production of a total of about 700 individual visual merchandising tools that will become part of the SPYDER branding campaign in Germany, Austria and Switzerland (DACH). This project was a good start and the beginning of a new professional partnership. We are looking forward to working with SPYDER again in the near future - currently we are already creating new, exciting shop window concepts for the upcoming winter season, which we will show in this place soon ...
